The company owner sets the rules, and employees need to live and know them. The old adage “the customer is always right” isn’t realistic, but empowering employees and rewarding employees for superb service helps each customer sense your appreciation. Perhaps sharing the following with the front line people can add to the desired goals of […]
Archive | Marketing
Marketing Tips Part 3
by Comfort Price In the previous articles we talked about making your customers happy and making sure your business was the best it could be. The previous articles focused on getting feedback from others to make sure you were meeting the needs of your clients and prospective clients. These tips focus on your print products […]
Marketing Tips Part 1
It is a new year…time to take stock of what worked and didn’t work last year in our business. As I have been looking forward to a new and fulfilling year, I have been doing research on marketing tips and ideas to implement. There are going to be a lot of parts…I would recommend you […]
The 10 Customer Service Trends for 2010
In 2010, customer service makes a big comeback. It becomes the new marketing. Forget about paying lip service to offering “great customer service”. Let go all of those “the customer is always right” myths. It’s time to offer outstanding customer service only because it makes economic sense for your small business. It is the only […]